01 September 2012

Out of date and happy to be so.


Once upon a time, a writer would look very much like this. One person, paper, a typewriter (or even just pen and paper)  and what they created together. And once upon a time, a reader was like this. One book and a whole world open before her.



No electronic devices. The reader wouldn't follow the writer on Twitter or Facebook, their blog or Amazon pages. The writer would not check their Amazon rating hourly nor pay a reviews to churn out rave reviews or, God forbid, invent various internet personae to rubbish their rivals and big up their own books.

The internet is a wonderful invention but it is open to abuse in the same way a motor car is a convenient way to travel but in the wrong hands it can be a lethal weapon. Call me old-fashioned but don't you wish writers just wrote and readers just read?

Or am I being naive? Many writers, such as the infamous Stephen Leather would think so. He readily and unashamedly admits to creating multiple internet identities to create a 'buzz' about his work. And just in case he thinks I am about to conduct a hate campaign against him (For which he will say is only because I'm jealous) may I assure you that nothing is further to the truth.  I wouldn't mind selling loads of books but I know I'm not a good enough writer.) And having recently downloaded and read a 98p short story that had been the subject of furious comments on its Amazon page both for and against...just to see what the fuss was about, I was appalled by its mediocrity and would be ashamed to have written it and laid it before the public. I have noticed that it has since been taken down from Amazon and that the story is no longer available to download. Whether this was by Amazon or Mr Leather himself, I have no idea. But it's no loss to writing.

I am well-aware that publicity and market campaigns have assisted book sales long before the internet was a twinkle in someone's eye and that bad books have always sold unfairly well and good books have often fallen by the wayside. Some editors and agents are brilliant, others not so. But to me, a good book is nothing more than a close connection created between the writer and the reader because of its contents, whether that is an exciting or ground-breaking theme, plot or character or the quality of the words on the page. If I enjoy a book, it's great that others agree with me, but I don't care if most don't. After all, I listen to Radio 3 and wouldn't dream of tuning in to Radio 1 but couldn't care less that I am in a minority.

Today all writers are encouraged to create an internet platform and love everybody. Twitter. Facebook. Blog or Webpage? All of them. If you can't find a publisher to take you on? Who cares? You can go it alone with e-books. Write what you want and how you want. Create your own buzz however which way you like. Sell thousands of downloads, make lots of money...offer it for free or for peanuts because this pennies soon add up if you have thousands of people paying pence. Why should people have to spend pounds on books when they can buy them at rock-bottom prices. Writing is only words and anyone can do it, right?

Please stop me before I burst something delicate...

I've been here before. And go you know what? I am tired of it all. It's like having to listen to someone shouting all the time. It gives me a headache. I now only believe in what I hear from a real person who is prepared to explain quietly why they like or dislike a book or an author. I loathe this mob mentality that is creeping in with writers happily jumping on the bandwagon where they hide behind masks to hurl abuse and generally behave like  morons. Who cares? Everyone's doing it.

I know I have my blog and use it to express my opinions and I occasionally pop into the Twitter-sphere and enjoy chatting to like-minded people.  But I would never use it to increase my internet platform or to say  anything I wouldn't say in public and would never ever post anonymously or built up multiple personae.

To me, it should always be about the writing. I believe in a meritocracy. I believe that on the whole and over time, cream does rise to the top and if my writing doesn't win loads of prizes or gains mega-book deals, guess what? I know I need to write better, not increase the hype, off-load any old thing because I can and at least 'get it out there'. After all, most people couldn't give two hoots about decent prose or limpid imagery but why should I play to the lowest common denominator?

Does an author have to have an internet presence? I think not. A website or blog is fine. Create a Facebook page or a Twitter account if it appeals to you but to feel you have to because otherwise you're not taking your work seriously is utterly ridiculous. There are plenty of fabulous writers who never woo the public either with signing sessions or appearances at festivals, never give interviews and as for chirruping away on-line, perish the thought. Dickens might have done so but can you imagine Emily Bronte or Virginia Woolf? I know. I know. We live in the twenty-first century. But, you know something? The more I'm told I must do something - be there or be square, as they used to say - the more I dig my heels in and refuse.

And you know what? I wish more of us would turn away from this Gadarene rush. (By the way,  you can follow me on Twitter  @SallyZig)

5 comments:

  1. You and thousands of us. All was far from perfect in the days before the internet, but I suspect there are many of us who find these virtual distractions consume time we'd rather spend doing real things!

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  2. I sympathize with digging one's heels in and refusing when told to do something a particular way. I'd rather make my own way than compromise my writing in any way. Granted I started a blog recently, but I don't have a facebook page or a twitter handle. It helps me keep my peace of mind that way.

    Thank you for taking a stand as a writer! I'll join you in your position of being unabashedly old-fashioned.

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  3. Yes, very well said. I've had it up to here with people urging me to maximise my SEO (which term I had to look up), build a massive platform, have an online presence, etc. They probably mean very well but all that was not getting my book written!

    To this end and because I find my addictive nature spends more time on Twitter and the like than it intended, even when I aim to use it for ten minutes or so, I downloaded Cold Turkey for Windows, Stay Focusd (yes, that spelling) for Google Chrome and Freedom for Windows. All of those are software or toolbar add-ons that restrict the use of social networks for as long as you want to work.

    But you are right; there are plenty of writers out there, first timers or very well established, who still don't use social networks, or feel the need to promote, or to create a 'buzz'.

    Please excuse this huge reply. It's been a bugbear of mine for a while and I'm glad you voiced it. Accepting we feel that way and acting accordingly does, as SolariC says, help with peace of mind and reduces that anxiety about round-the-clock promotion, platforms and buzzes!

    Heather

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  4. It's a horrible balancing act, I feel. In a perfect world, good writing should always rise to the top, regardless of all this platform building. But the more mediocre stuff is published, the harder it becomes to find the true gems. I think that's why it is important to review the good stuff. Online communities of readers expressing their reactions (creating a pull to good content) works much better than online communities of writers creating a push towards their unverifiable content. (But then, it's a vicious circle, for how does a writer get their work in front of potential readers in the first place?... Ahhggg!)

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